Maximize Your Podcast Interviews By Mastering Promotion

There’s podcast guesting and then there’s podcast interview marketing. Getting maximum results isn’t only about doing more guest appearances, but about actively promoting and repurposing your interviews. This is one of the primary things we advise our clients on and what differentiates Interview Valet from podcast booking agencies.

Two Interview Valet podcasting experts, Kristen Nolan and Louise Buckley, weigh in on the podcast promotion strategy that has proven to drive results. They share the system we have designed and refined from nearly a decade of data from more than 75,000 podcast interviews. Including best practices like understanding audience needs, building strong relationships with show hosts, and repurposing content for maximum impact. Kristen and Louise highlight the significance of strategic promotion to establish thought leadership and drive business growth.

This conversation is for any B2B or B2C business aiming to enhance its marketing efforts with targeted podcast interview marketing.

Timestamps From This Episode:

[02:06] Establishing thought leadership and industry authority with podcast guest appearances.

[06:01] Developing a strategic promotion plan for your interviews.

[08:37] Enhanced visibility and building relationships to expand your reach.

[15:54] Being a gracious guest takes you a long way.

[25:11] Niche audience targeting for better engagement.

Resources From This Episode

www.InterviewValet.com/get-started

www.PodcastInterviewMarketing.com

Looking For More?

Here are some resources to help you get started with a Podcast Interview Marketing strategy to grow your brand or business.