Our host Kristen Nolan talks with Interview Valet Marketing Manager Tiffany Meenk to address the crucial topic of timing your results with podcast guest appearances. Tiffany shares the proprietary findings from Interview Valet’s database on the...
Our host Kristen Nolan talks with Interview Valet Marketing Manager Tiffany Meenk to address the crucial topic of timing your results with podcast guest appearances.
Tiffany shares the proprietary findings from Interview Valet’s database on the typical timeline businesses should expect to see results after guesting on podcasts. Breaking down why it generally takes about 2 to 3 months post-recording to begin witnessing impact and discuss the factors influencing this timeline.
They offer insights into the broader marketing context, comparing podcast guesting to other channels and explaining why podcast interviews often yield high-quality leads despite a longer lead time. Listen as they offer practical advice on maximizing your podcast appearances, leveraging these opportunities to enhance your marketing efforts, and ultimately, achieving better, more sustainable results.
By the end of this conversation, you'll understand the significance of patience and persistence in podcast marketing and how to align your expectations with the real timelines of seeing success.
Timestamps From This Episode:
[02:40] Immediate vs never results, the pitfalls of wrong audience alignment.
[04:01] Breaking down the timeline from invitation to going live.
[12:35] Being a gracious guest goes a long way.
[17:26] Tracking long-term impact by maximizing your podcast guesting exposure.
[30:16] Importance of partnerships to maximize podcasting efforts and ROI.
Resources From This Episode:
www.PodcastInterviewMarketing.com
Here are some resources to help you get started with a Podcast Interview Marketing strategy to grow your brand or business.